So we created with Appsfire the App star awards, with an uber jury (Michael Arrington, Robert Scoble, Louis Gray,..) and top backers like SFR/Vodafone and LeWeb.
We believe this could change the way apps are introduced and marketed. Lots of developers already tease about their apps before it launches (we did that ourself). Beyond a symbolic prize (cash and ad space) participants will get great visibility and recognition. Of course that won't be enough. But that's a great way to start off before even beginning. Here we say it in music :)
Pre-registration are open now. Submissions will start November 23rd. Results will be announced on stage at LeWeb conference in Paris.
Appsfire is growing day after day as a strong download generator for apps. I am really excited about it and this event. Specially knowing that it is an unfunded project :)
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