Seth Goding is the father of permission marketing and all marketers are liars, 2 must read marketing books. What i remember about his presentation
- "NO ONE CARES ABOUT YOU OR YOUR BRAND, ...BUT THEY CARE ABOUT GOOGLE "
- "TECHNOLOGY is not the driver to success PEOPLE is"
Check this keynote video about online marketing


Seth Godin is remarkable.
Posted by: Benoit | 29 March 2006 at 08:01 PM